Tom Shaft of Surovell Realtors presents: For Sale By Owner Statistics

This information is presented so you can make an intelligent, knowledgeable decision about what in all likelihood is the single largest investment you have made which is, YOUR HOME.

For Sale By Owner (FSBO) Statistics
Did you know?
. . . the typical FSBO home sold for $153,600, compared to $189,000 for Surovell Realtors agent-assisted home sales. The belief of the typical owner is that they save money when facts prove they sell for far below value.

FSBO Methods Used to Market Home - Top five answers:

Yard Sign . . . 63%
Friends/neighbors . . . 25%
Newspaper ad . . . 44%
Open House . . . 33%
Internet . . . 24%

Most Difficult Tasks for FSBO - Top five answers:

Attracting potential buyers . . . 70%
Getting the right price . . . 54%
Understanding paperwork . . . 42%
Preparing/fixing up home for sale . . . 34%
Having enough time to devote to all aspects of the sale . . .65%
Successful sales (closing).....13%


How Buyers Found Real Estate using a Realtor:
 
  Referred by (or is) a friend, neighbor, or relative 24%
  Used agent previously to buy/sell a house 14%
  Visited open house and met agent 7%
  Walked into/called office and agent was on duty 6%
  Internet Site 26%
  Yard Sign 6%
  Successful sales (closing).....83%
 
Information Sources Used in Home Search - MARKETING
Buyer using multiple sources:

  Real estate agent - 90%
 
Yard sign - 74%
 
Internet - 74%
 
Newspaper - 53%
 
Home book/magazine - 40%
 
Open house - 51%
 
Builders - 37%
 
Television - 26%
 
Relocation company - 16%


Return HOME

Source: Some information obtained from 2006 National Association of REALTORS® Profile of Homebuyers and Sellers

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